Have you ever thought of making your child a celebrity? Or maybe you wonder what it’s like to have a parent who is also your boss. In this article, our author tries to analyze the influence of famous mothers on their children.
I would like to emphasize at the outset that this text is not an attempt to discredit those who represent their celebrity children, but rather to determine whether such collaboration has a positive effect. I will not speak as a psychologist because I am not one; rather, I am a researcher, journalist, and person interested in psychology and, obviously, marketing.
Let’s call it a dive into the management experiences of the most famous influencers’ momagers (mothers who act as talent managers for their children).
Kris Jenner
Kris Jenner, the most famous mamager at all times, it is worth mentioning first. By the way, he popularized the term and even tried to trademark it in 2015.
She has successfully managed the lives of not one, but five children: Kendall and Kylie Jenner, Kourtney, Khloé, and Kim Kardashian.
Kris Jenner learned the ropes of managing her ex-husband, Caitlyn Jenner (formerly Bruce Jenner), in the late 1970s before attempting to manage her daughters’ wildly successful lives.
Kris Jenner, Kris’ mother and manager, now manages the business side of the vast Kardashian-Jenner empire. She did the reality show Keeping Up With the Kardashians. Jenner Communications, the matriarch’s company, produced 20 seasons of the show from 2007 to 2020. After that, the family moved on to Hulu’s The Kardashians, which premiered in April 2022.
Kris has managed all of his children’s careers, as well as several commercial ventures of his own, including briefly hosting a daytime talk show called Chris in 2013. In addition, he has authored several books, including her 2011 autobiography, Kris Jenner… and All Things Kardashian, and a cookbook, In the Kitchen with Kris: A Kollection of Kardashian-Jenner Family Favorites, published in 2014. Kris launched her Safely cleaning product line in 2021. Is that awesome?
Kris also takes a 10% cut of every dollar her children earn from modeling, licensing deals, and their beauty businesses. This seems reasonable for the work he has been doing for years. But when it comes to businesses owned by his daughters, it’s an entire empire:
- Skims, owned by Kim Kardashian, has a net worth of US$3.2 billion. Kim’s Skkn has a US$1 billion net worth.
- Kylie Skin ($16 million in net worth) and Kylie Cosmetics ($600 million) are both owned by Kylie Jenner.
- Kourtney Kardashian’s Poosh ($15 million)
- Good American, a denim line owned by Khloé Kardashian ($12 million).
Whether they love the Kardashians or not is up to each individual, but there is no denying that they are the most famous family in the world.
If Kris hadn’t encouraged her children’s interests and lifestyle decisions instead of forcing them in a direction she thought was best for them, it doesn’t seem like such a success would have happened. She still manages her five daughters after working with them for over ten years. That certainly makes a statement.
So, what’s the takeaway? A good mother needs a respectful attitude towards her children as well as full acceptance of them.
Donda West
Donda West is an American professor and chair of the Department of English, Communication, Media, and Theater at Chicago State University. Kanye West, the musician and designer, is his son.
Kanye’s relationship with his mother grew closer as he rose to fame. Donda West took over as Kanye West’s manager and chairman of the Kanye West Foundation, which was later renamed the Donda West Foundation.
Kanye’s mother was his biggest supporter and fan when he first started rapping. His help was more than emotional. He gave the rapper $1,000 as a Christmas present when he was 14, which he used to buy a new keyboard.
Donda also helped him make two important connections: the first with producer No ID, whose mother worked with Donda at Chicago State University, and the second with producer Doug Infinite, a former student of Donda’s. Both serve as mentors to Kanye to help him improve his production and voice.
Donda was always stubborn in defending her son’s unusually controversial statements. “There is no place for shame,” he declared. “I raised him that way, to think critically and analytically and not be afraid to express your feelings. That was something I helped shape. Leaders, in my opinion, should do this.
West’s tenth studio album, “Donda,” was released last year, 14 years after the unexpected and tragic death of his mother.
Kanye has been singing and talking about Donda for years, but their relationship has never been documented as vividly and emotionally as in jeen-yuhs documentary series A Kanye Trilogy, which will be released in February 2022. It shows many aspects of his career, including his break with hip-hop tradition in the early 2000s, his perseverance after a devastating car accident, and his recent political ambitions.
Most importantly, the jeen-yuhs show how Donda West profoundly shaped every aspect of Kanye’s life, including his creativity, spirituality, confidence, and ambition.
“I think you’re perfect just the way you are. But remember to keep your feet on the ground. “You can be in the air and on the ground at the same time,” Donda West told her son.
If at least half of all parents loved their children the same way, the world would be a 1,000% better place.
What’s the takeaway? A good manager must first be a good parent.
Yolanda Hadid
If you’ve heard of Yolanda Hadid, you’ve probably heard of her famous kids and drama. She is a former Dutch model who raised three models, Gigi, Bella, and Anwar, as well as appearing on The Real Housewives of Beverly Hills.
In contrast to Kris Jenner, Hadid appears to ignore her children’s interests. The video quickly went viral in which she told Gigi that volleyball is a masculine sport that could destroy her feminine body, which is essential for modeling. But that was just the beginning as Yolanda practically forbade her daughter from eating cake later.
“I always ask myself, how can a woman with incredible insecurities, anxiety, depression, body image issues, eating issues, who doesn’t want to be touched, who has severe social anxiety — what what am I doing in this business?” Bella told Vogue. As for Bella, she got a nose job when she was 14 years old. 14! Nose! “You know, it can’t be done without parental permission,” Bella explained. “I wish I had kept the nose of my ancestors. I believe I will mature here.”
That’s all I need to know about Yolanda. Even though momager Hadid wants the best for her children, it appears that her motives and goals, such as fame and being the center of attention, play an important role in managing the younger Hadid’s career.
Yolanda’s fans often accuse her of making false claims to drive a wedge between Bella and Gigi and the people they date.
Rumors spread on the internet that Gigi and the father of her child, musician Zane Malik, split with her help.
Conclusion? Create your own
It’s hard to work as a manager, but it’s even harder to be a momager or dadager. So consider whether your relationship with family members can withstand such a test and whether it is beneficial.
It’s one thing to help someone do what they want to do, it’s quite another to make your dreams come true.
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Remember to fulfill your wishes and leave the people who are not you. Your children are not you.