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Why Is Netflix Suing Barlow & Endure?

LAS VEGAS, NEVADA - APRIL 03: Abigail Barlow and Emily Bear attend the 64th Annual GRAMMY Awards at MGM Grand Garden Arena on April 03, 2022 in Las Vegas, Nevada. (Photo by Amy Sussman/Getty Images)

Symbol Supply: Getty / VALERIE MACON

Since its debut on Netflix in December 2020, “Bridgerton” has taken the sector by means of typhoon. According to the bestselling ebook sequence by means of Julia Quinn, the acclaimed display broke information at the streaming massive by means of changing into the most-viewed sequence in its first 28 days, with over 627 million hours of viewing (breaking the display’s personal season on report). “Bridgerton” presentations no indicators of slowing down, both. Following a dramatic season two, Netflix renewed the Shondaland sequence for each a 3rd and fourth season. Manufacturing for season 3 is already formally underway as of July 20.

Bridgerton“‘s sheer reputation has encouraged numerous social media offshoots, starting from fan edits to TikTok movies or even musicals. Whilst maximum fanatics have made their “Bridgerton“-focused content material for their very own amusing and amusement, others, like musicians Abigail Barlow and Emily Endure, higher referred to as Barlow & Endure, have taken their love of the sequence to another degree. In September 2021, the pair launched their very own “Bridgerton”-inspired album titled “The Unofficial Bridgerton Musical,” which earned Barlow & Endure a Grammy Award for highest musical theater album in 2022.

In a unexpected twist for the fanatics of the sequence and the musical duo, alternatively, Netflix filed a lawsuit in opposition to Barlow & Endure on July 29 for infringement of intellectual-property rights, in keeping with NPR. Buckle up, “Bridgerton” fanatics, for the reason that criminal state of affairs between Netflix and Barlow & Endure is sufficient to ruffle even Woman Whistledown’s feathers.

How Did Barlow & Endure Meet?

Barlow and Endure met whilst running on a creative venture, in keeping with an interview with On Degree Weblog. Whilst Barlow has revel in in writing pop song, Endure has an academic background in song, and their two fields of experience made them a robust taking part staff.

How Did Barlow & Endure’s “The Unofficial Bridgerton Musical” Get started?

Roughly 365 days into the COVID-19 pandemic, the 2 determined to channel their love of each “Bridgerton” and musical composition right into a TikTok video posted on Jan. 10, 2021, “What If Bridgerton Was once a Musical?” The TikTok options Barlow making a song a music known as “Daphne’s Track,” encouraged by means of the occasions of “Bridgerton” season one. The publish right away went viral and, so far, has 2.4 million perspectives, 290,800 likes, and over 20,000 stocks.

The recognition of the TikTok encouraged Barlow & Endure to create much more songs in accordance with the sequence, and their subsequent music, “Burn For You,” was once considered over 6.4 million occasions and preferred by means of over 928,600 other folks on TikTok. Just about 8 months after going viral, the pair formally launched their Grammy-winning “The Unofficial Bridgerton Musical” album on Sept. 10, 2021, which options 15 unique songs in accordance with the characters and storylines of the sequence.

How Did Netflix At first React to “The Unofficial Bridgerton Musical”?

To start with, Netflix was once receptive to Barlow & Endure’s musical. “Completely blown away by means of the Bridgerton musical enjoying out on TikTok,” the legit Netflix account tweeted on Jan. 13, 2021, including that it was once giving a “Status ovation for @abigailbarloww & @nick_t_daly.”

Moreover, Netflix stated in its court docket submitting that during March 2021, Barlow & Endure’s recommend requested for Netflix’s blessing to report an album and unmarried for a UK-based charity promotion that may contain West Finish performers who were furloughed amid the COVID-19 pandemic. Whilst Netflix did not explicitly approve the efficiency, it instructed Barlow & Endure it might now not be “status in the best way . . . within the spirit of supporting what Barlow & Endure represented as two ‘Bridgerton’ fanatics’ expression in their appreciation for the sequence.”

So what modified between then and now?

Why Is Netflix Suing Barlow & Endure?

BRIDGERTON, from left: Rege-Jean Page, Phoebe Dynevor, Shock and Delight, (Season 1, ep. 102, aired Dec. 25, 2020). photo: Liam Daniel / Netflix / Courtesy Everett Collection

Symbol Supply: Everett Assortment

Barlow & Endure’s “Bridgerton”-inspired challenge took a turn out to be possible-intellectual-property-infringement territory once they carried out a are living, for-profit display, “The Unofficial Bridgerton Musical Reside in Live performance,” which premiered at Washington DC’s Kennedy Middle on July 26.

Simply 3 days after the premiere of the are living musical, Netflix filed a lawsuit in opposition to Barlow & Endure, alleging the pair blatantly infringed upon the streamer’s intellectual-property rights, having “taken precious mental estate from the Netflix unique sequence ‘Bridgerton’ to construct a global logo for themselves,” in keeping with court docket paperwork got by means of NPR. The lawsuit alleges the are living display “featured over a dozen songs that copied the verbatim discussion, persona characteristics and expression, and different parts of the Bridgerton sequence.”

Within the court docket submitting, Netflix claims that, earlier than their scheduled are living efficiency in July, the streamer presented Barlow & Endure a license to legally carry out their “Bridgerton”-inspired songs on a couple of events. Netflix claims the duo didn’t take them up on its be offering and persevered on with the display and not using a license. Netflix took specific factor with Barlow & Endure’s use of the “Bridgerton” branding on their “Unofficial Bridgerton Musical” products, developing the implication it was once related to the legit “Bridgerton” logo. It believes the pair’s unauthorized use of its branding created “confusion and false affiliation with the ‘Bridgerton’ logo” and interfered with Netflix’s personal are living Bridgerton Enjoy in Washington, DC by means of attracting “Bridgerton” fanatics who may have differently attended the Bridgerton Enjoy.

Netflix additionally claims Barlow & Endure misrepresented to their “The Unofficial Bridgerton Musical Reside in Live performance” target market that they have been the use of Netflix’s trademark “with Permission,” in spite of Netflix’s vehement and constant objections. Making issues worse, the duo additionally deliberate a London are living display of the musical, making it a excursion.

Merely put, Netflix isn’t cool with Barlow & Endure profiting off its mental estate “in no matter method they see have compatibility.”

Barlow & Endure have not begun to remark publicly at the lawsuit, however given the recognition in their song and the TikTok scandal surrounding Netflix’s lawsuit, they’ll most probably cope with the location quickly.


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